In the eye of pandemic: Measuring the impact of Covid-19 on summer holidays of the Danish nationals and residents
Author
Józefowicz, Katarzyna Marzena
Term
4. term
Education
Publication year
2021
Abstract
This thesis examines how the COVID-19 pandemic reshaped summer holiday decision-making among Danish nationals and residents. Grounded in a review of tourism and risk literature, the study adopts an in-depth qualitative approach and draws on data from 10 respondents living in Greater Copenhagen. The findings indicate that established travel habits and vacation patterns were significantly disrupted, with respondents closely monitoring rules and regulations in Denmark and abroad and expecting these to influence future choices. While a strong desire to travel remains, motivations have shifted, and a sense of belonging has become an important driver of preferred vacation settings. Domestic trips and visiting friends and relatives (VFR) emerge as the most certain and perceived-safe alternatives to international travel, largely due to the lower uncertainty associated with familiar destinations. Overall, participants expressed a willingness to adapt their plans as circumstances evolve.
Dette speciale undersøger, hvordan COVID-19-pandemien har påvirket beslutninger om sommerferie blandt danske statsborgere og beboere. Med afsæt i en gennemgang af turisme- og risikolitteraturen anvender studiet en dybdegående kvalitativ tilgang og bygger på data fra 10 respondenter bosat i Storkøbenhavn. Resultaterne viser, at etablerede rejsevaner og feriemønstre blev markant forstyrret, at respondenterne nøje følger regler og restriktioner i Danmark og udlandet og forventer, at disse vil præge fremtidige valg. Selvom rejselysten er stor, er motivationerne skiftet, og en følelse af tilhørsforhold er blevet en vigtig drivkraft for valg af ferieramme. Indenlandsrejser og besøg hos venner og familie (VFR) fremstår som de mest sikre og forudsigelige alternativer til udlandsrejser, primært på grund af lavere usikkerhed ved kendte destinationer. Overordnet udtrykte deltagerne vilje til at tilpasse deres planer i takt med at situationen udvikler sig.
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