Who talks about electric mobility and how? A discursive analysis of electric mobility in Munich
Author
Servou, Eriketti
Term
4. Term
Publication year
2016
Submitted on
2016-06-02
Pages
83
Abstract
This thesis examines who talks about electric mobility in Munich and how it is promoted, against the backdrop of car-dependent urban development and the need for sustainable mobility. Addressing a gap in the literature, it analyzes the discursive strategies used by politicians, city administration and public planners, the automotive industry, and other stakeholders. The study employs a qualitative case study using argumentative discourse analysis and interviews. It identifies three main storylines: electric mobility as (1) a means to support multimodality, (2) a solution to environmental problems, and (3) a green growth intervention. These storylines are connected to broader discourses on climate change, green growth, and smart cities, illustrating how technocratic perspectives have become embedded and institutionalized in local policymaking. By linking these findings to a technocratic planning paradigm, the thesis discusses the contribution of electric mobility to sustainable mobility in Munich, concluding that its impact will depend on the direction of the debate between individual motorized mobility and alternative modes of transport.
Afhandlingen undersøger, hvem der taler om el-mobilitet i München, og hvordan den promoveres, med udgangspunkt i udfordringerne ved bilafhængig byudvikling og behovet for bæredygtig mobilitet. Den adresserer et litteraturhul ved at analysere de diskursive strategier, som politikere, forvaltning og offentlige planlæggere, bilindustrien og andre interessenter bruger. Metodisk anvendes et kvalitativt casestudie baseret på argumentativ diskursanalyse og interviews. Analysen identificerer tre centrale fortællinger: el-mobilitet som (1) middel til at understøtte multimodalitet, (2) løsning på miljøproblemer og (3) indgreb for grøn vækst. Disse fortællinger kobles til bredere diskurser om klimaforandringer, grøn vækst og smarte byer og viser, hvordan teknokratiske perspektiver er blevet indlejret og institutionaliseret i lokal politik. En yderligere analytisk kobling til et teknokratisk planlægningsparadigme danner grundlag for at diskutere el-mobilitetens bidrag til bæredygtig mobilitet i München, hvor konklusionen er, at bidragets omfang afhænger af, hvilken retning debatten mellem individuel motordreven mobilitet og alternative transportformer tager.
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