VCC in a network of organizations
Author
Term
4. term (INF10 - Master Thesis)
Education
Publication year
2017
Submitted on
2017-06-07
Pages
19
Abstract
Although the creation of value has been studied in value co-creation literature for years, there have not been a lot of research in value creation on the network level and the effects of multiple stakeholder in the process of value creation. By developing a prototype based on existing knowledge and theory of value creation on the network level, this paper will examine the current understanding of areas that require more research. Through a focus group and 2 area interview it has been discovered that the size of a case has an impact on the case's ability to support value co-creation on the network level.
Keywords
value co-creation ; VCC ; Network ; Hobby
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