V-Tuber Online Communities - An exploration of the requirements needed to build an online community centered around V-Tuber model creation
Authors
Kracht, Alexander Alif ; Petersen, Jesper Daniel
Term
4. term
Education
Publication year
2023
Submitted on
2023-06-01
Pages
156
Abstract
This master’s thesis explores what it takes to build an online community around creating V‑Tuber models—the animated avatars used by virtual YouTubers—on social media. It finds that V‑Tubers and their fans form a "diffused audience": people spread across platforms and time who are drawn together by performance and visual spectacle. The study analyzes YouTube and Discord using the honeycomb model of social media, a framework for assessing how well each platform’s features support community building. The thesis concludes that Discord is the preferable platform for creating such a community and outlines a concept for how to establish it on Discord.
Denne kandidatopgave undersøger, hvad der skal til for at opbygge et online fællesskab om skabelse af V‑Tuber‑modeller – de animerede avatarer, som virtuelle YouTubere bruger – via sociale medier. Undersøgelsen peger på, at V‑Tubere og deres fans kan forstås som et "diffust publikum": mennesker, der er spredt på tværs af platforme og tid, og som samles om optræden og visuelt spektakel. To platforme, YouTube og Discord, analyseres ved hjælp af honeycomb‑modellen for sociale medier, en ramme til at vurdere, hvor godt platformenes funktioner understøtter fællesskabsdannelse. Opgaven konkluderer, at Discord er den mest velegnede platform til at opbygge et fællesskab med fokus på V‑Tuber‑modelskabelse, og den skitserer et koncept for, hvordan man kan etablere dette fællesskab på Discord.
[This apstract has been rewritten with the help of AI based on the project's original abstract]
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