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A master's thesis from Aalborg University
Book cover


Uncovering the elements impacting stakeholder engagement in the regional branding of North Iceland: The views and attitudes of local tourism companies

Authors

;

Term

4. term

Education

Culture, Communication and Globalization, Master

Publication year

2018

Submitted on

Pages

74

Keywords

Stakeholder Engagement ; Place Branding ; North Iceland ; Stakeholder Collaboration ; DMO ; Destination Management ; Destination Branding ; Regional Branding ; Tourism Companies

Documents

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