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A master's thesis from Aalborg University
Book cover


The impact of virtual embeddedness on new ventures' internationalization: -

Author

Term

4. Term

Publication year

2020

Submitted on

Pages

100

Abstract

Dette studie undersøger, hvordan virtuel indlejring – at være integreret i online netværk, platforme og fællesskaber – påvirker sandsynligheden for, at nystartede virksomheder udvider til udenlandske markeder (internationalisering). Studiet ser også på, om sådanne virtuelle bånd kan mindske to kendte ulemper for nye virksomheder: liability of newness (de udfordringer, som opstår, fordi virksomheden er ny og uden dokumenteret historik) og liability of foreignness (de ekstra udfordringer, som opstår, når en virksomhed opererer i andre lande).

This study examines how virtual embeddedness—being integrated into online networks, platforms, and communities—affects the likelihood that new ventures expand into international markets. It also explores whether such virtual ties reduce two well-known disadvantages for young firms: the liability of newness (the challenges startups face because they are new and lack a track record) and the liability of foreignness (the extra challenges firms face when operating in other countries).

[This abstract was generated with the help of AI]