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A master's thesis from Aalborg University
Book cover


Social Media Marketing benefits for businesses: Why and how should every business create and develop its Social Media Sites?

Author

Term

4. term

Publication year

2004

Submitted on

Pages

90

Abstract

Dette speciale fra 2012 forklarer de vigtigste forretningsmæssige fordele ved markedsføring på sociale medier og gennemgår de teknikker, som virksomheder kan bruge på tværs af sociale mediekanaler. Det giver et tilgængeligt overblik over, hvordan sociale medier kan understøtte forretningsmål, og hvilke metoder der findes på forskellige platforme.

This 2012 master's thesis explains the main business benefits of social media marketing and outlines the techniques organizations can use across different social media channels. It offers an accessible overview to help readers understand how social media can support business objectives and the types of methods available on various platforms.

[This abstract was generated with the help of AI]