Sikre profitabilitet i den danske foto industry for detailhandlen
Translated title
Ensuring profitability in the Danish photo industry for retailers
Author
Fischer-Mogensen, Lasse
Term
4. Term
Publication year
2009
Pages
109
Abstract
Many retailers face thin margins due to fierce price competition and supply chains led by producers. This dissertation examines how retailers can protect and grow long-term profitability under these conditions. It analyzes characteristics of both the retailer and the industry to highlight strategic options that can improve earnings. In producer-driven value chains (where manufacturers set terms for products and prices), retailers have less control over their margins. Based on this analysis, the thesis outlines strategic paths to strengthen profitability over time.
Mange detailhandlere arbejder med små marginer på grund af hård priskonkurrence og værdikæder, der styres af producenter. Denne afhandling undersøger, hvordan detailhandlere kan sikre og øge deres langsigtede rentabilitet under sådanne vilkår. Den analyserer kendetegn ved både detailhandleren og branchen for at pege på strategiske muligheder, der kan forbedre indtjeningen. I producentdrevne værdikæder (hvor producenterne sætter rammerne for produkter og priser) har detailhandlere mindre kontrol over deres marginer. Med udgangspunkt i analysen præsenteres strategiske veje, der kan styrke rentabiliteten over tid.
[This apstract has been rewritten with the help of AI based on the project's original abstract]