A master thesis from Aalborg University
Neutralization theory: A tool to understanding consumer (un)ethical behavior
Author(s)
Term
4. term
Publication year
2015
Submitted on
2015-06-09
Pages
135 pages
Abstract
Neutralization techniques have been verified if can explain the gap between intentions and behavior of Danish consumers when it comes to buying ethically made textile and clothing products
Keywords
Documents
Colophon: This page is part of the AAU Student Projects portal, which is run by Aalborg University. Here, you can find and download publicly available bachelor's theses and master's projects from across the university dating from 2008 onwards. Student projects from before 2008 are available in printed form at Aalborg University Library.
If you have any questions about AAU Student Projects or the research registration, dissemination and analysis at Aalborg University, please feel free to contact the VBN team. You can also find more information in the AAU Student Projects FAQs.