Master Thesis: Breaking down the silo mentality within bigger organizations. A Case Study of New Service Development at Aalborg University, Copenhagen
Translated title
Master Thesis
Author
Term
4. term
Education
Publication year
2018
Submitted on
2018-05-31
Pages
114
Abstract
This thesis has examined the topic of breaking down the silo mentality within bigger organizations. The research uses a case, which addresses the communication problems Aalborg University Copenhagen experiences in informing the incoming international students about the available services and everything a new student should be aware of before arriving in the city. The case was conducted from February to May 2018 and was concluded with an interactive prototype of an information system designed especially for Aalborg University. The service concept was tested with different stakeholders and labeled as a strategic communication tool, which could be extremely beneficial to all involved parties. It was delivered to Aalborg University for further testing and evaluation to find the best suitable way of implementing it within the current IT systems of the university. Based on the case, the thesis discusses the negative impact of the silos created inside bigger organizations as well as provides recommendations on how the silo mentality could be tackled in order for the employees of such organizations to work together towards a common goal instead of avoiding responsibility and blaming other departments for their problems.
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