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A master thesis from Aalborg University

Leveraging LLMs to Generate Business Plans

Author(s)

Term

4. semester

Education

Publication year

2025

Submitted on

2025-06-02

Pages

74 pages

Abstract

In today's competitive business environment, well-structured business plans are essential for startups to be successful and secure funding, yet many small businesses lack the resources to create them effectively. To provide a convenient solution for the stated problem, this research investigates how Large Language Models (LLMs) can be utilized to generate business plans and examines the benefits and limitations compared to traditional planning methods. A multi-agent system was developed using the CrewAI framework, employing six specialized agents for different business plan sections, with Google's Gemini 2.5 Pro for content generation and Meta's Llama 3.3 70B for initial evaluation. The system was tested using both expert-provided fictional company data and synthetic data generated from existing business plans using GPT 4.1. Evaluation employed both human expert judgment and LLM-as-a-Judge techniques across five metrics including relevance, completeness, correctness, consistency, and clarity. Results demonstrate that LLMs can generate structurally coherent business plans with relevant content across all sections, offering significant advantages in speed, cost-effectiveness, and accessibility for startups. However, the generated plans can be utilized as drafts only, since limitations include hallucination tendencies, inconsistencies between sections, and lack of deep business insights that human expertise provides. The research concludes that AI-generated business plans serve best as starting points and still requires human review and refinement, representing a complementary tool rather than a complete replacement for traditional business planning methods.

Keywords

Documents


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