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A master's thesis from Aalborg University
Book cover


Erasmus Students or Cultural Tourists?: A study on Erasmus’ motivations for cultural travelling and how local tourism marketers can benefit from youth travel

Author

Term

4. term

Education

Publication year

2015

Submitted on

Pages

55

Abstract

Dette speciale undersøger overlap mellem Erasmus-studiemobilitet og kulturturisme. Med afsæt i litteratur om unges rejser og autenticitet spørges: I hvilket omfang indgår kulturturisme i Erasmus-studerendes motivation, og hvordan engagerer de sig i værtsdestinationens kultur under opholdet? Studiet anvender et mixed-methods design med en online spørgeskemaundersøgelse kombineret med online interviews med Erasmus-deltagere og indleder med en videnskabsteoretisk diskussion af ontologi og epistemologi. Det teoretiske rammeværk placerer ungdoms- og studierejser som et voksende, økonomisk vigtigt segment og behandler autenticitetssøgning i en globaliseret kontekst. Den empiriske analyse er struktureret omkring surveydata og interviewfortællinger. Denne uddragsdel rapporterer ikke resultater, men projektet sigter mod at vurdere, om Erasmus-ophold kan sidestilles med kulturel ungdomsturisme, og at give indsigter til destinationer og uddannelsesaktører om, hvordan de kan understøtte og drage nytte af studiemobilitet.

This thesis examines the overlap between Erasmus study mobility and cultural tourism. Drawing on literature on youth travel and authenticity, it asks: To what extent is cultural tourism part of Erasmus students’ motivations, and how do they engage with the host destination’s culture during their stay? The study adopts a mixed-methods design combining an online survey with online interviews of Erasmus participants, and it is framed by a discussion of ontology and epistemology. The theoretical framework positions youth and student travel as a growing, economically significant segment and considers authenticity-seeking in a globalized context. The empirical work is organized around survey data and interview narratives. While this excerpt does not report findings, the project aims to assess whether Erasmus participation can be equated with youth cultural tourism and to offer insights for destinations and educational stakeholders on how to support and benefit from student mobility.

[This summary has been generated with the help of AI directly from the project (PDF)]