Developing Food Tourism through Partnership and Collaboration: A Case Study of Madens Folkemøde - A Food event on Lolland-Falster, Denmark: A Case Study of Madens Folkemøde - A Food event on Lolland-Falster, Denmark
Translated title
Developing Food Tourism through Partnership and Collaboration: A Case Study of Madens Folkemøde - A Food event on Lolland-Falster, Denmark
Authors
Pedro, Bryan Olicia ; Fu, Qi
Term
4. term
Education
Publication year
2020
Pages
78
Abstract
Madbegivenheder i landdistrikter bruges i stigende grad til at tiltrække gæster og sætte gang i lokal udvikling. Denne afhandling undersøger, hvordan samarbejde mellem offentlige og private aktører omkring Madens Folkemøde kan drive turisme i regionen. Med et kvalitativt casestudie beskriver afhandlingen begivenhedens historiske og konceptuelle baggrund, programmets hovedkategorier samt fordelingen af roller og ansvar. Grundlaget er otte dybdegående, semistrukturerede interviews med aktører fra både offentlig og privat sektor for at forstå forventninger, offentlig‑privat samarbejde, faktorer der fremmer samarbejde, udfordringer og resultater. Fundene peger på flere hindringer for at opbygge bæredygtige og langsigtede samarbejdsrelationer: kommunikationsbrist, konkurrence mellem aktører, misforståelser, lav tillid og svagt engagement. Afhandlingen bidrager med konkrete eksempler på, hvordan samarbejde omkring en madbegivenhed kan knyttes til turisme og regional udvikling, og giver indsigter til forskere, praktikere og beslutningstagere, der vil udvikle landdistrikter gennem partnerskaber. Samlet viser den, at samarbejde og turismeudviklingsinitiativer er tæt forbundne.
Food events in rural areas are increasingly used to attract visitors and stimulate local development. This thesis explores how collaboration among public and private actors at Madens Folkemøde can drive tourism in the surrounding region. Using a qualitative case study, the thesis describes the event’s background, program categories, and how roles and responsibilities are distributed. It draws on eight in‑depth, semi‑structured interviews with stakeholders from both the public and private sectors to understand expectations, public–private collaboration, factors that enable collaboration, challenges, and outcomes. The findings point to several obstacles to building sustainable, long‑term collaboration: communication gaps, competition between actors, misunderstandings, low trust, and weak commitment. The thesis contributes examples of how collaboration around a food event can connect to tourism and regional development, and offers insights useful to researchers, practitioners, and policymakers seeking to develop rural areas through partnerships. Overall, it shows that collaboration and tourism development initiatives are closely interrelated.
[This abstract was generated with the help of AI]
Keywords
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