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A master thesis from Aalborg University

Robustness of current reading models to incorporation of word-emoji substitution.

Author(s)

Term

4. term

Education

Publication year

2019

Submitted on

2019-06-05

Pages

136 pages

Abstract

I denne undersøgelse blev fænomenet ord-emoji-substitution undersøgt med det formål at bestemme, om common models of reading ville kunne rumme ord-emoji-substitution. Til det formål blev det udforsket, hvis emoji var underlagt preview benefit, det samme som ord, og hvis andre positionafhængige artefakter kunne findes. Desuden vil resultaterne blive sammenlignet og diskuteret i samspil med tidligere undersøgelser vedrørende samme emne. I den henseende blev de to tidligere undersøgelser gennemgået og to eksperimentelle paradigmer blev konstrueret. Det første paradigme var en gentagelse af et paradigme fra en af ​​de tidligere studier med det formål at reproducere resultaterne. Dette paradigme blev oprettet for at fastslå comprension time for parrede enkeltord og emoji. Det andet paradigme var et læseparadigme, hvori korte sætninger med ord-emoji-substitution blev læst, og spørgsmål om sætningerne blev besvaret bagefter. Dette paradigme tjente formålet at bestemme positionelle artefakter og konstatere, om emoji var præget af preview benefit. Resultaterne fra denne og tidligere undersøgelser viser, at emoji kun synes at påvirke comprehension time, hvor enkelt emoji forstås hurtigere end ord og ellers synes at udtrykke de samme tendenser som ord når det kommer til læsningshastighed, backtracking, fixeringstid og preview benefit.

In this study the phenomenon of word-emoji substitution was explored with the intention of determining if common models of reading would be able to accommodate for word-emoji substitution. To that avail it was explored if emoji were subject to preview benefit the same as words, and if other position dependent artefacts could be found. Furthermore the results would be compared and discussed in concert with earlier studies pertaining the same subject. To this extent the two earlier studies were reviewed and two experimental paradigms were constructed. The first paradigm was a repeat of a paradigm from one of the earlier studies with the intention of reproducing the results. This paradigm was set up to ascertain the comprehension time of paired single words and emoji. The second paradigm was a reading paradigm in which short sentences with word-emoji substitution were read and questions about the sentences were answered afterwards. This paradigm served the purpose of determining positional artefacts and ascertain if emoji were subject to preview benefit. The results from this and earlier studies show that emoji only seems to affect the comprehension time, where single emoji are more quickly comprehended than words, and otherwise seem to express the same tendencies as words when it comes to reading speed, backtracking, fixation time and preview benefit.

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