Which steps should Polish producers of commercial mining equipment take to successfully enter the Chinese market?
Student thesis: Master thesis (including HD thesis)
- Martyna Elzbieta Telega
4. term, Economics and Business Administration (International Marketing), Master (Master Programme)
| Language | English |
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| Publication date | 6 Jun 2018 |
| Number of pages | 55 |
| Keywords | China, Poland, mining, coal mining, marketing research, entering new market |
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