“Towards Consciousness in MNCs: Understanding Conscious Business Concept, Being and Becoming Conscious”. Multiple Case Study in Singapore

Student thesis: Master Thesis and HD Thesis

  • Rolandas Salciunas
4. term, Economics and Business Administration (International Marketing), Master (Master Programme)
LanguageEnglish
Publication date7 Jun 2017
Number of pages87
Keywordsconscious business, ethics, business ethics, CSR, legitimation, legitimacy, internal pressures, external pressures, capabilities, strategic benefits, stakeholder, conscious capitalism, higher purpose, harmony of interests, society, social norms, expectations, conscious customer, millenials, ethical standards, needs, consciousness, MNC, International companies, Multinational company, global, trends, moral
ID: 259294489