Social Media Marketing benefits for businesses: Why and how should every business create and develop its Social Media Sites?

Student thesis: Master thesis (including HD thesis)

  • Celine ARCA
4. term, Economics and Business Administration (International Marketing), Master (Master Programme)
This 2012 Master Thesis report will highlight the main business benefits of Social Media Marketing and present the various techniques available to market businesses on the different Social Media channels.
LanguageEnglish
Publication date30 Jun 2004
Number of pages90
KeywordsMaster Thesis, International Marketing, Social Media Marketing
ID: 63562605