Currently, over 20,000 Facebook users are registered in Greenland, representing over a third of the population. Previous research has explored how cultural identities of the Inuit are embedded on the Web with reference to their off-line communities. However, it has yet to be examined as to what purpose Greenlanders are using Facebook and how social media can be harnessed to support the sharing and management of Greenlandic local knowledge (GLK). As Facebook use continues to increase in Greenland and thereby impact the culture of Greenland, it has become relevant to investigate the affordances of such social networking sites to support the spontaneous sharing of GLK by Greenlanders, for Greenlanders. This project, documenting what, how and with whom Greenlanders are sharing on Facebook will allow us to better design a means of managing such information and build a network towards potential sharing and stewardship of GLK in Greenland, supporting the use of the language and dialects of Greenland through social media in the process.