Internationalization patterns in the automotive industry: a case study of Jaguar Land Rover
Student thesis: Master Thesis and HD Thesis
- Tibor Balko
4. Term, Economics and Business Administration (International Business Economics), Master (Master Programme)
| Language | English |
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| Publication date | 2018 |
| Number of pages | 73 |
| Keywords | Internationalization, Automotive industry, Pace of internationalization, Jaguar Land Rover, Modes of entry |
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