How the image of Eastern Europe influences Danish consumer's attitudes towards its food products, and the intensions to purchase?
Student thesis: Master Thesis and HD Thesis
- Gitana Pabrezaite
4. term, Culture, Communication and Globalization, Master (Master Programme)
| Language | English |
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| Publication date | 29 May 2015 |
| Number of pages | 75 |
| Keywords | Country-of-origin, Eastern Europe, Country image |
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