How a new brand “Floating Garden 2050” has been established? An investigation of the branding implemented in the city of Szczecin
Student thesis: Master Thesis and HD Thesis
- Konrad Maslowiec
4. term, Tourism, Master (Master Programme)
An investigation of new branding implemented in Szczecin, Poland
| Language | English |
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| Publication date | 28 Feb 2012 |
| Number of pages | 602 |
| Keywords | Destination Branding, Szczecin, Floating Garden 2050 |
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