Are the Digital Natives Myth or Reality? And what are their impacts on motivation?
Student thesis: Master Thesis and HD Thesis
- Jonas Strømfeldt Eduardsen
4. Term, Economics and Business Administration (International Business Economics), Master (Master Programme)
The purpose of this thesis is divided into research questions. First, this thesis takes a critical view of the idea of a distinct generation of digital natives by invetigating whether the digital natives are myth or reality. If the digital natives are real, the aim of this thesis is to investigate how to motivate them. Finally, the aim of this thesis is to examine whether the digital natives are motivated differently than digital immigrants
Language | English |
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Publication date | 8 Jun 2011 |
Number of pages | 134 |
Keywords | digital natives, motivation, generation, digital immigrants |
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