The thesis is based on a case study of Telenor A/S, which is a Danish telecommunications company. The focus of the thesis is internal training and knowledge sharing through e-learning 2.0.

Today, companies are in fierce competition for customers and for being the best on the market. At the same time, we are in a time of financial crisis, where companies are trying to optimise and streamline internal processes and procedures. With our background in humanities, from studies in Human Centered Informatics and Information Science at Aalborg University, we see a strategic potential in focusing on human resources and knowledge sharing. We believe companies should exploit the value of the organisation’s employees’ knowledge. The question is then, how organisations, in the best and most effective way, benefit from their employees’ skills. Therefore the thesis intends to answer how and why we can develop effective and motivating basis for knowledge sharing in an organisational context by the use of e-learning 2.0.

To answer our problem statement we will account for the theory of science with our understanding of learning and knowledge. Furthermore, we account for our understanding of technology. The empirical data consists of data from a future workshop, where the needs and wants for e-learning from the employees is expressed as design principles. Additionally, our empirical basis is based on two opinion-condensed interviews by two e-learning developers and an expert. Our theoretical framework is built around two separate areas; learning and technology. Throughout the dissertation, we have focused on learning theory and web 2.0 technologies and enterprise 2.0 features. A fusion of learning and web 2.0 perspective represents a complementary tripartition, which collectively is called e-learning 2.0. The tripartition compromises the combination of learning content, technology and learning design.

With a focus on efficiency and motivation, through the empirical analysis, we draw eight key themes: employee attitude, practical experience, relevant content,
technology as a learning tool, social relations, rewards, availability and anchoring. We see the themes as our empirical findings, which we further analyse through our theoretical framework.

In the analysis, we find that e-learning 2.0 can help creating a good environment for effective and motivating knowledge sharing in an organisational context, provided that certain factors are helping to embed knowledge. Read the thesis and get a closer insight into what factors that will help to create effective and motivating knowledge sharing through enterprise 2.0.