This paper investigates the possibility of using eye-trackers in a public space to create user experiences where the user is not initially aware of the presence of eye-tracking. In all previous works involving eye-trackers in the public space, the participants are aware of the presence of eye-tracking. In particular this paper tries to nudge users to follow moving objects on screen and thereby using Pursuits to compute the correlation between moving objects and the eye movements of the participant. Pursuits is a technique that correlates users’ eye movements with moving on-screen targets. Results from in-the-wild-experiments show that Pursuits combined with auditory feedback can be used in a public setting, where the user is not aware of the eye-tracker initially and what they are in control of.