Ensuring profitability in the Danish photo industry for retailers

Studenteropgave: Speciale (inkl. HD afgangsprojekt)

  • Lasse Fischer-Mogensen
The dissertation aims to investigate how retailers can increase or ensure long term profitability in a market with intense price competition and producer-driven value chains. By analysing the characteristics of the retailer and the industry, strategic possibilities are presented which can increase profitability.
SprogEngelsk
Udgivelsesdato2009
Antal sider109
Udgivende institutionIBE, Department of business studies, Aalborg Universitet
ID: 16478151